It’s not uncommon to see statements like “making the world a better place, one experience at a time” in a UX practitioner’s bio. These are lofty claims, but when your job centers around creating products and services that make people happier and more productive, it’s easy to see how this kind of thinking creeps in.
Our work is important. We might not be saving the world from the perils of global warming, but we are shaping the way people live, work, and play at a time when technology and design have a massive impact on the nature of human existence. There are, however, instances where the work being done by experience design practitioners can have a much more powerful and evident impact, something we explored through the international Design for Experience awards.
By UX Magazine Staff