Mobile is increasingly becoming the preferred method for online browsing, and if you are going to survive in this increasingly mobile world, you need to give users a great mobile experience.
Although you may recognize the importance of marketing to your mobile audience, it may be difficult to know exactly where to start. This can be particularly difficult because there are so many things to consider: device type, operating system, site navigation, and more.
Inevitably, all sites will at some point have to address the growing number of mobile users. That being said, it may not be necessary to immediately implement the changes required to optimize mobile experience. Before we outline things to consider, here are three to ask yourself BEFORE optimizing.
- Does your mobile traffic...read more
By Juan Bell Jr.