If you like my design, I feel good. If it works, I have succeeded.
View your baby as a service, not a product. All else will follow.
Fool tries to upsell before having sold at all. Both stones fall from hand.
One-man bands play street corners, not concert halls. Music none want to hear.
Seek neither reality from a schedule nor logic from a cat
Simplicity is a one-to-one match between an itch and a scratch
Iterate in private. Don’t learn trumpet in front of an audience.
No one has more than 80% of the answer to anything
UX seesaw: The easier for ourselves, the harder for users
Releasing garbage on time and on budget: The angels do not sing
BEEB design: There’s a Box for Everything, Everything’s in a Box
Homeopathic home page: pound of branding, molecule of info
Take excellent care of users...read more
By John Boykin