UX Design in Austin, Houston, Dallas, San Antonio
UX Design in Austin, Houston, Dallas, San Antonio
Everything about UX Design in Texas and beyond
Understanding users by going beyond personas, demographics, and affinity groups

July 28, 2020The pros and cons of the personaGetting through the user research phase of a design project can seem daunting, but in reality it’s just the beginning. When you and your team get to reviewing and synthesizing your research, you’re getting ever closer to bringing your concept to life. Usually, one of the first steps post-research is to create personas.Personas give you and your team an overview of a...

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