UX Design in Austin, Houston, Dallas, San Antonio
UX Design in Austin, Houston, Dallas, San Antonio
Everything about UX Design in Texas and beyond
Intersectionality: a critical piece of your service and product strategy

August 10, 2020People, and the frameworks we use for understanding people, are at the heart of effective strategy and design work.We’ve previously explored how there is no average person, which makes it challenging to use personas and archetypes to qualify an audience or user.Why is it so difficult to group people together?Because driving our inherent complexity is the intersectionality and fluidity of who we are.People are complex & fluidOften when designers or strategists talk...

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