UX Design in Austin, Houston, Dallas, San Antonio
UX Design in Austin, Houston, Dallas, San Antonio
Everything about UX Design in Texas and beyond

User Experience

8 posts
Orchestrating Experiences

A note from the editors: It’s our pleasure to share this excerpt from Chapter 2 (“Pinning Down Touchpoints”) of Orchestrating Experiences: Collaborative Design for Complexity by Chris Risdon and Patrick Quattlebaum, available now from Rosenfeld Media.If you embrace the recommended collaborative approaches in your sense-making activities, you and your colleagues should build good momentum toward creating better and valuable end-to-end experiences. In fact, the urge to jump into solution mode...

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UX for Lizard Brains

Technology can make magic happen. In seconds, you can find all the blue sandals in a warehouse of millions of shoes. A million people can read the same article without killing one tree. You can undo, unsend, and even unfriend! But here’s the buzzkill: if unanticipated or unwelcome, the magic of technology is confusing, disorienting, and unintuitive—a UX designer’s worst nightmare. So how can we ensure that the magic we...

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How People Perceive Lossy Image Quality: A Study

The notion that lossy image quality is subjective is not an unreasonable hypothesis. There are many factors that play into how humans perceive quality: screen size, image scaling, and yes, even performance. Many research projects have tackled this subject, but I’ve recently launched a survey that attempts to understand how people perceive image quality in a slightly different way: in the context of performance. This image quality assessment serves up...

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Let Emotion Be Your Guide

We were sitting in a market research room in the midst of a long day of customer interviews. Across from us, a young mother was telling us about her experience bringing her daughter into the ER during a severe asthma attack. We had been interviewing people about their healthcare journeys for a large hospital group, but we’d been running into a few problems. First, the end-goal of the interviews was...

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Validating Product Ideas

A note from the editors: We are pleased to present an excerpt from Tomer Sharon’s Validating Product Ideas Through Lean User Research published by Rosenfeld Media. Get 20% off your copy using code ALAVPI.Amazingly, 198 out of the 200 enterprise product managers and startup founders interviewed for this book said they were keeping a list of product ideas they wanted to make a reality some day. While keeping a wish...

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Social Influence: Incorporating Social Identity Theory Into Design

No person is immune from the influence of the people and groups they encounter. As much as we would like to think that every thought we have is original, that every opinion we express is informed by facts alone, the truth is that we use others around us as a reference point for much of our attitudes and behavior. This isn’t a bad thing; it’s human nature. Knowing how groups...

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You May Be Losing Users If Responsive Web Design Is Your Only Mobile Strategy

You resize the browser and a smile creeps over your face. You’re happy: You think you are now mobile-friendly, that you have achieved your goals for the website. Let me be a bit forward before getting into the discussion: You are losing users and probably money if responsive web design is your entire goal and your only solution for mobile. The good news is that you can do it right....

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How Do You Design Interaction?

If you have to design an interface it’s almost obvious to think to begin the process by drawing. But is this the best way? I once casually started by writing an imagined human-computer conversation, and only afterwards I continued by drawing. This changed my way of thinking and I never went back to drawing first. This article will explain the reasons behind my decision. I have always been a huge...

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